Tag Archives: Faith

Today, many organizations believe that the brand is one of their most valuable assets. One of the most important features of a brand is reliability and brand equity. On the other hand, marketing mix factors are the main essence of marketing activities Various, factors affect trust, brand equity as well as marketing mix factors, among which are the religious beliefs of customers ,The purpose of this study is to investigate the effect of customers’ religious beliefs on the brand value of Panorama global trading chemical industry. This research is a survey research in terms of practical purpose and method. Brands are the main asset among most companies According to evidences The independent variable of religious beliefs has a positive and significant effect on the variable dependent on the value of the company brand (which causes confidence in the variables of confidence, brand equity and marketing mix). And are considered as…

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